About us
Our mission is to improve the quality and experience of human work.
Although the characteristics of good work are well understood, it requires organisations to align people, processes, technology and the work environment. Most attempts to improve people performance and wellbeing only address one dimension… and fail.
That’s why we’ve developed a systems approach to Work Design. We draw on Human Factors to understand how people actually work, Organisational Development to align the systems around them, and Experience Design to support ideation, prototyping and validation.
Maximise your people performance with Design Psychology.
Our difference
Human-Centred
We put real people at the heart of our problem-solving approach.
We listen before acting.
We act to improve the daily experience of our stakeholders.
Outcome focused
We tailor our services to meet our clients business objectives and priorities.
Our work, recommendations, and conduct maximise value for our clients.
Evidence-based
We base our interventions on the latest research.
We create evidence.
We are constantly testing practice improvements.
Flexible and adaptable
We are always ready to pivot our approach based on what we learn.
We run our business lean to provide a high-quality and affordable service.
Our team
Dr Thom Loveday
Managing Director
Dr Thom Loveday is an AHRPA endorsed organisational psychologist & human factors specialist. He has more than 15 years of experience in leading Human Factors and Organisational Design interventions. Thom brings cross-sector know-how, having worked in healthcare, road, rail, energy, aerospace, and defence.
Dr Karyn Wang
Scientific Advisor
Dr Karyn Wang is a senior lecturer in Work and Organisational Studies at the University of Sydney Business School. She received her PhD in Management and her Masters in Organisational Psychology from the University of New South Wales. Karyn advises on the rigour and evidence base of proposed interventions.
https://www.sydney.edu.au/business/about/our-people/academic-staff/karyn-wang.html
Our network
Dr Sarah Fischer
Dr Sarah Fischer is an AHPRA-endorsed organisational psychologist and specialises in leadership and culture. Sarah has helped many organisations improve the workplace and their performance. Most recently, Sarah has focused on developing safety culture and safety leadership behaviour in high complexity organisations. Melbourne-based, Sarah received her Masters in Organisational Psychology and PhD at Deakin University.
Aaron Cheang
Aaron has over 20 years of experience leading design and research in both the private and public sector. He excels at defining business problems, researching and understanding customer needs, and helping people think differently in order to solve a problem. Career highlights include establishing an innovation and prototyping facility within NSW Health, being the inaugural researcher at Google Australia and building eBay UK’s user experience team.
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